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Major online retailers Allearplugs.com have launched the #saveyourhearing campaign to raise awareness of the potential damage that can be done to your hearing by persistently going to gigs without ear protection. Working with them are three of the rock world’s most celebrated bands.
Hardcore punkers Cancer Bats, Sheffield metalcore mob While She Sleeps, American metallers Edge of Paradise and Welsh post-hardcore act The Blackout have all thrown their weight behind the campaign, sending out tweets to their substantial online following and receiving a number of retweets and favourites as a result.
The Blackout, who announced their final tour as a band earlier this year, tweeted to their over 50,000 followers “You’ve only got two ears. Don’t break them.” They then went on to elaborate in a released statement: “As an artist playing shows day in day out it can be intensely draining to your entire body, but unlike your muscles, your ear drums and hearing won't grow stronger. Protecting them at all times is essential. Ear Peace earplugs give you the essential clarity and sharpness of sound whilst protecting your hearing from damaging stage sounds.”
Cancer Bats – who’re known for their killer live shows – also emphasised the need for effective ear care at gigs, especially with bands who’re as loud as they are: “We love to play really loud, live and when we jam! So we're always wearing earplugs to protect our hearing! Our fav's are the Alpine Musicsafe Pro's as they are super comfortable and keep the sound really clear when we're riffing like crazy!”
Sheffield riffers While She Sleeps also voiced their support for the campaign: “Strangely enough it took us quite a while for the importance of wearing ear plugs to sink in! If you’re like us and like your music loud, we urge you to start wearing them now before it’s too late. It would be a disaster to damage a part of you that makes you so happy and can create such colourful worlds of wave form dimensions that can provide you with so many areas of peace, pleasure and creativity.”
An average rock concert has been measured by Action on Hearing Loss as being around 115dB, 35dB over what’s considered the ‘danger level’. This is enough to start causing damage after less than ten minutes – barely enough for three songs, let alone a whole evening.
According to a report from Action on Hearing Loss, awareness is still low, with on 34 per cent of the young people surveyed believing that hearing loss would affect their lives in some way, and 88 per cent disagreeing that music is played too loudly at gigs/concerts. What’s more, a staggering 90% per cent of young people have experienced ringing in their ears – an early sign of damage – at least once.
As of 2011, 10 million people in the UK suffered some form of hearing loss, with that figure expected to reach 14.5 million by 2031. About 10 per cent of the population have also experienced tinnitus, a debilitating condition frequently caused by excessive noise, and common amongst rock stars.
Allearplugs.com are an online retailer specialising in providing high quality ear plugs at excellent prices, with a wide range of stock available for shipping immediately. They started up the campaign in order to raise awareness around an issue that’s still not treated as seriously as it could be.
Managing Director Rob Doole said: “There’s nothing wrong with enjoying live music, but many people are still unaware just how much damage they could be causing to their hearing if they’re a regular gig goer. We’re really pleased that the bands were able to get behind the campaign and communicate it with their thousands of fans online.”